Premier

In the 1940s, Breitling launched the first Premier watches, synonymous with everyday elegance. Unlike technically focused models like the Navitimer or Chronomat, the Premier collection was aimed more at the civilian market – while still maintaining Breitling’s trademark precision. After a long absence, the Premier line was relaunched in 2018, combining popular vintage aesthetics with modern watchmaking. A perfect example of this timeless elegance: the Premier B01 Chronograph 42. 

Today, the models of the new Premier collection do justice to the name’s legacy. Their quality, performance, and DNA make them true Breitling watches, appealing to a wide audience of watch lovers worldwide. A major bonus is the variety of customization options. The Breitling strap, for example, can be freely selected in terms of material and design.